Google Ads in Calgary run by a certified Google Partner.
Search, Display, YouTube and Performance Max campaigns built around your margins. Landing pages included, because a good ad sent to a slow page is money on fire.
Infinite Ideas Web Design manages Google Ads for Calgary businesses as a certified Google Partner (Search and Display certified), from $449 a month plus your ad spend. A typical Calgary service business starts with $1,000 to $3,000 a month in ad spend, sees the first leads within one to two weeks, and reaches a stable cost per lead within 60 to 90 days. We build the landing pages, set up conversion tracking and report the cost of every lead.
Last reviewed September 2026 by Martin Pereira, Founder.
What is in a managed Google Ads account.
We treat your ad budget like it is ours. We have spent our own, and we know what waste looks like.
Search campaigns
Tight keyword groups, negative keyword lists that grow weekly, ad copy tested against each other. The bread and butter of local lead generation.
Local Services and Maps
Google Guaranteed and Local Services Ads for trades and home services, where you pay per lead rather than per click.
Display and YouTube
Retargeting people who visited but did not call, and awareness campaigns when you are launching something new.
Performance Max, carefully
Useful for eCommerce, dangerous without guardrails. We use it with brand exclusions, asset control and real conversion values.
Landing pages included
Fast, focused pages built for the campaign, with the phone number, the form and the proof above the fold.
Conversion tracking you can trust
Calls, forms, bookings and purchases tracked in Google Ads and GA4, with Consent Mode set up for Canadian privacy rules.
Weekly optimization
Bids, budgets, search terms, ad tests and placements reviewed every week, instead of "set and forget" until the monthly report.
Cost-per-lead reporting
A monthly one-pager in dollars: spend, leads, cost per lead, best keywords, what changed.
Meta and LinkedIn when they fit
For some businesses Facebook, Instagram or LinkedIn ads make more sense. We will tell you, and we can run them.
Launch in two weeks, optimize forever.
- 1
Strategy call
Your margins, your capacity, your best customers. We work out what a lead is worth to you and set the budget from there.
- 2
Build
Account structure, keywords, ads, extensions, landing pages and conversion tracking. Usually 7 to 10 business days.
- 3
Launch and learn
First two to four weeks are for data: which terms convert, which do not, what a lead really costs.
- 4
Scale what works
Budget moves to the winners, losers get cut, new angles get tested. Monthly report, quarterly strategy review.
Management fees.
Prices in CAD, month to month. Ad spend is paid directly to Google from your own account, which you own.
Google Ads management
For ad spend up to $3,000 a month. Search plus retargeting, one landing page, weekly optimization, monthly report.
Start with Google Ads managementGrowth management
For ad spend of $3,000 to $10,000 a month or multiple services and locations. Multiple campaigns and landing pages, call tracking, bi-weekly check-ins.
Start with Growth managementCampaign setup only
One-time. We build the account, campaigns, tracking and one landing page, hand it over with a training call, and you run it.
Start with Campaign setup onlyAll prices in CAD. Full pricing and instant estimator.
Straight answers.
The questions Calgary business owners ask us before signing. If yours is not here, ask on WhatsApp.
How much should a Calgary business spend on Google Ads?
Most local service businesses start between $1,000 and $3,000 a month in ad spend. Below $1,000 the data is too thin to optimize. Competitive niches (legal, dental, HVAC) often need $3,000 or more to compete for the best terms.
What does a lead cost on Google Ads in Calgary?
It varies a lot by industry: $20 to $60 for home services and trades, $50 to $150 for professional services, $100 to $300 for legal and financial. We will give you a realistic estimate for your niche on the first call.
Do I need a new landing page?
Usually yes. Sending paid clicks to a slow home page is the most common reason Google Ads "does not work". A focused, fast landing page typically doubles the conversion rate, which halves your cost per lead.
Is Google Ads better than SEO?
They do different jobs. Ads bring leads this week and stop when you stop paying. SEO takes months and keeps working. Most of our clients run both: ads for immediate volume, SEO to reduce dependence on ads over time.
Who owns the Google Ads account?
You do. It is created under your Google account and we manage it through our Partner access. If you ever leave, everything stays with you.
Do you also run Facebook, Instagram or LinkedIn ads?
Yes, when they fit. Meta works well for visual products, events and local awareness. LinkedIn works for B2B with high deal values. We will recommend the channel that matches how your customers buy.
Guides on this topic.
Local SEO checklist for Calgary businesses (2026 edition)
The 14 things that decide whether a Calgary business shows up when someone searches for its service nearby: Google Business Profile, reviews, service pages, structured data, speed and consistency.
4 min readPerformanceWhy your website is slow on mobile, and how to fix it
Core Web Vitals explained without jargon: what LCP, CLS and INP mean, why Calgary business sites score 30 to 60 on mobile, and the six fixes that move the number, with real scores from our own portfolio.
4 min readGoogle AdsGoogle Ads for small businesses in Calgary: what a realistic budget looks like
What clicks cost in Calgary, the minimum monthly budget that produces leads, when ads beat SEO and when they waste money, and how to tell if your campaigns are working.
4 min readWant leads this month?
Tell us your industry and your budget. We will tell you what a lead should cost in your niche and whether Google Ads is the right move, even if the answer is no.